Samsung’s Used Phone Values See Sharp Increase

Samsung’s used smartphones have recently gained significant value, with the average resale price in South Korea exceeding 270,000 won for the first time. According to data from UPM (via ETNews), the average price reached 271,575 won (about $179) in March, marking a 56.2% jump from February’s 173,844 won ($114) and surpassing the previous record of 248,067 won ($163). The used phone market also experienced strong activity, with 362,922 Samsung devices traded in March at a total value of 98.56 billion won. Samsung accounted for 58.25% of the market’s total value, while Apple held 42.62%. Although used iPhones still command a higher average price of around $518 per device, Samsung dominates in terms of overall volume, contributing roughly 75% of all used phone sales compared to Apple’s 25%.

The surge in resale value has largely been driven by strong demand for the newly launched Galaxy S26 series, which encouraged many users to upgrade and sell their older premium Galaxy devices. This influx of high-end models helped push up the average price in the secondary market. The Galaxy S26 lineup reportedly achieved record-breaking pre-orders in South Korea, reaching around 1.35 million units, with the Ultra variant accounting for approximately 70% of demand despite its premium price. Samsung has also been actively working to reduce depreciation of its devices through initiatives such as the “Galaxy Value Innovation” team, established in 2024, along with continued availability of certified refurbished smartphones to maintain stronger long-term value.

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